As a follow-up to the previous post, this one’s a list of different genres on YouTube, a bit of a description, and links to example channels that generally fall into that category to give you an idea of how they play out. Note that many channels might fall into multiple genres, and also that this list is by no means exhaustive.
People talking about books, typically in a very vloggy format. Reviews, book love exuberance, “what I’ve been reading,” etc…
Libraries have things in all kinds of shapes and formats, and generally these things are acquired according to some kind of policy. For ease (as I just finished my course on Collection Management this summer), here’s a definition by Peggy Johnson in “Fundamentals of Collection Development & Management”:
Collection development: Originally denoted activities involved in developing a library collection in response to institutional priorities and user needs and interests— that is, the selection of materials to build a collection. Collection development was understood to cover several activities related to the development of library collections, including selection, determination and coordination of policies, needs assessment, collection use studies, collection analysis, budget management, community and user outreach and liaison, and planning for resource sharing.
Many believe that the world wide web now provides access to all of the world’s accumulated knowledge. A simple Google search will provide all the relevant information a person may desire about a topic. They do not know that valuable information will never become available in machine‐readable form and that much digitized information is only available for a price.
Spalding & Wang. (2006). The challenges and opportunities of marketing academic libraries in the USA: Experiences of US academic libraries with global application. Library Management, 27(6/7), 494-504. doi:10.1108/01435120610702477
This quote may be a little dated in internet-years, but by and large it’s still true, and still relevant: libraries have had trouble when it comes to marketing themselves against (and on) the Internet. This broad point hasbeentackledby tons of people before me and is an important topic on its own, but it’s as good a place as any to start a discussion on libraries and online video.
Continue reading “Week 1: Libraries and the Internet”